1. Executive summary
While the demand for low-cost air transportation is potentially huge in Asia, development of low-costcarriers (LCCs) lags behind the region's overall aviation development, and certainly lags behind the LCC development in North America and Europe. It has been noted that market conditions and the regulatory environment of Asia are different from those of North America and Eu
LowCostCarriers market.
i. Targeting LowCostCarriers
LowCostCarrier (LCC)
LowCostCarriers, which adopts a business model opposite to the traditional Full Service Airlines (FSA), are airlines that provide flights at low prices targeted toward the price-sensitive customers. Although FSAs have dominated the airline industry for long time, these days are many of them are recordi
Ⅰ. 서론
1. 해외 LCC 시장의 등장과 의의
LCC(LowCostCarrier: 저가/저비용항공)은 기존 운임에 50~60% 정도의 저가 운임을 핵심 전략으로 하며, 예약, 발권, 탑승, 수하물, 기내 서비스 등 모든 업무에서 줄일 수 있는 비용을 모두 최소화하는 ‘Cost escapability 전략’을 통해 전체 항공료를 낮춤으로써, 대형
2. LOWCOSTCARRIER
저비용항공사의 특징
단일 등급 좌석 Mono Class
1~3등석으로 세 종류의 좌석을 배치하는 것보다 3등석 단일등급제의 좌석 수가 20~25% 많아 좌석당
운항비용이 그만큼 절감된다.
항공기 기종의 단일화
항공기 기종의 단일화로 인한 정비비 절감(15%~20%)과 교육 훈련비 절감, 작업 표준화로
carrier
-A premium short haul carrier "With the best experience and image, practical and affordable"
Airline for everyone
-Choice for financially sarvy traveler
-Safety that meets global standards
-Establishment of lowcost structure
Better air travel?
Strengthen core services
Minimize unnecessary services
Simplify redundant procedures
Cut costs with improvement and innovation
Provide