Analysis
2.1 External Environment Summary
There are some external issues, first thing is growth of emerging market. Many developing countries like China, Brazil, India etc are growing rapidly, so that countries are very attractive market. But that market encountered control already to some local company. So Google has to gain competitive advantage to beat local brand in that market. Second on
글로벌 금융위기로 인한 국내의 경제상황이 악화되고 이에 따라 물가가 상승하여 미래소득의 불안감이 팽배해짐에 따라 소비심리가 위축되면서 유통업의 둔화가 예상되고 있다. 또한 브랜드 이미지를 인식하지 못하고 있는 잠재수요층이 다수 존재한다는 점에서 브랜드의 리포지셔닝과 차별화된 상
Analysis
According to this market analysis, Hyundai car is also doing CSR. They progress various campaigns under the ‘MOVE’ including easy move, safe move, green move, and happy move. ‘Easy move’ is development of welfare car and supply electric wheelchair for disabled people. ‘Safe move’ is safety education program to prevent car accident for children. ‘Green move’ is for enviro
Executive summary
This report has been prepared from an analysis of Outback Steakhouse in Korea to provide strategic analysis of the company and view of the external and internal aspects within family restaurant industry. This report reflects the external and internal factors of the company including the customer, competitor