in Asia. Located in Singapore, which is famous for its well developed financial and transportation infrastructure, Asian Pearl grasps the opportunity from relaxation of gambling laws in 2005.
After a comprehensive market analysis, which proves the potential with increasing visitor number and receipts in casinos, target market is set at tourists from China and the ASEAN countries. Followed by th
in favor and against the establishment of this system, which had ultimately shaped the hypothesis of our work. Third, in order to verify or reject the hypothesis, we have looked into previous studies and at the same time applied the results made from survey, interviews, and direct observations of the programs inthe English Villages, as instruments of data collection. Thetargets of the study are
thetarget language group (i.e. Americans).
(4) Congruence: The two cultures are not congruent intheir values and belief systems. As stated previously, Korea follows a collectivist society pattern, whereas the United States follows an individualistic one.
(5) Permanence: The majority of Korean students that go to America plan to stay there for long time, or even permanently.
A recent Korean c
in which e-commerce will soon outperform in store sales. Augmented Reality enables the research of customers through advanced technologies. Through these technologies, organizations can then study the behavior patterns of the customers even through the limited space of the digital realm. With this advantage, businesses can then outsource competing firms in reaching targeted markets. Augmented
The application of vision in emotional marketing : shapes and colors
The shapes and packing of product can devote itself to realize brand-identity and the creation of brand-assets. For instance, Calvin clein's perfume CK-1 has the shape of turning its cap. It devoted its brand-identity to thetargeted consumers that it is differentiated from other brands' graceful cap shapes and its moderate pri