resources within the organization- but there are not many organizations that perform those ideas- yet Southwest does.
Southwest Airlines is definitely applying Organizational Behavioral theories of motivation very well through the manager-employee relationship. Closely viewed, Southwest keeps track of subordinates, and tries to provide what is best for the employees. That is also the reason why
20세기 초 위대한 리더(great man)에 관한 이론은 특성이론(trait theories)로 발전되었다.
Trait : 한 개인의 능력, 동기 또는 행동의 패턴을 포함하는 일반적인 특성을 지칭한다.
20세기 중반까지 Trait 이론들은 리더는 다른 사람들과 구분되는 특성이 있다고 주장해 왔다.
20세기 중반 Ralph stogdill 이 그때까지
METHODS
1 Methodological approach
: using a grounded theory approach
:constant comparison of data and use of theoretical sampling
2 Sample
:consisted of 44 managers in 15 small and medium firms in three industries
;building materials; transportation products
;and resin & plastics products
:small 7 / medium 8
:cost-based 6 / competition-based 5 / value-based 4
:CEOs or top executives 15
Cultural studies: an introduction John storey
Preliminary Definitions- What is culture?
Storey’s introduction to “What is Cultural Studies?” include different perspectives from varying scholars, but they can all seem to be pointing –roughly,- at one direction: Culture is “a particular way of life, whether of a people, a period or a group”(Williams)
1. Transaction Cost Theory
transaction cost is the cost of participating in a market.
Ex) search and information costs, bargaining costs are the costs, and policing and enforcement costs