Trend Analysis
Crossover in Musical
전 세계 뮤지컬 극장가에서 ‘인접 장르간 융화’ 는 하나의 트렌드, 일명 ‘무대 위의 크로스오버 현상’
예) 뮤페라 ‘소양강의 노래’, 뮤지컬과 발레의 융화 ‘컨택트(Contact)
Figure Skating
김연아로 인한 국내 피겨 스케이팅 인기 급상승, 피겨 스케이팅을 소재로
music record planning & launch
2006.02 Noel 3rd album "You are my destiny" music record planning & launch
2005
2005.12 'god is back 2005 tour' DVD planning & launch
2005.10 god 7th album "Into the sky" music record planning & launch
2005.06 'Rainy day' DVD planning & launch
2005.06 J. Lim 1st album "Music is my life" music record planning & launch
2005.03 Byul 2nd album "Regards" mu
Violence has always taken a part in entertainment ever since the ancient; we all know well about the popular gladiator games in ancient Rome, for an example. However, it’s said that there’s a great consensus that something about media violence has changed in recent years.
For one thing, there’s more of it. According to Guy Paquette and Jacques de Guise, Laval University professors, afte
4P Analysis
- Product : Music, Music Video, Concert
- Price : 10000 – 20000 won(Mostly Price of CD)
- Promotion : Simply selling CD& concert ticket by advertising(irregular)
- Place : Korea to Asian nations / All Asian nations’ record market(CD), Concert ticket promoting by internet or poster
As we can find in SWOT analysis SM have many strength and opportunity. B
music player
Sony got secondary big hits of Walkman and CD after the Trinitron CRT Television. Sony likes to make new generation standard so they made MD which is named from Mini Disk for the next generation disc after CD.
When the MD became popular, MP3 came out in the market. However, MP3's storage was too small and the battery wasn't good enough to play an hour. Thus, Sony’s prospect C