The award-wining kokomen sold more than 100 million packets in just over five months after it was released in August last year. It soon became unavailable in supermarkets, adding to its popularity.
The popularity encouraged many food companies to release various types of white broth ramen such as Nagasaki jjambbong of Samyang, chicken broth ramyeon of Ottogi, Hururuk Kalguksu of Nongshim, etc.
② Huge change in the noodle market – white noodle
◆ The white noodle brand which existed in the past
◆ The reason of failure in the past white noodle
Awarness that korean noodle = red soup
Failure in understanding consumers noodle preference
Absence of marketing strategy.
◆ Distribution of White noodle market share sales amount
The growth of white noodle in the noodle m
= In 2011, the Korean noodle market size was approximately 2 trillion won that one person consumes about 84 noodles. As the popular tradition that noodle market grows when the economy is in a bad circumstance, the size of noodle market grew during 2008 through 2009. After some stagnation in 2010, the new demand is created by the advent of white noodle market in the latter half of the year 2011. E
ⅰ. 팀 소개
1. 팀 소개
- 감바르!! 훈남들!!
일본어로 감바르라는 말은 “노력하다“ 라는 뜻입니다. 이 말은 일본어를 배울 때 가장 먼저 배우기도 하는 단어로 일본인들의 중시하는 장인정신이 깃들어 있는 단어로 일본인들이 가장 좋아하는 단어라고 합니다. 어떠한 일을 하더라고 그 사람의 열정
Nagasaki, a city veiled in historical significance. After checking in at my accommodation, I embarked on a fascinating adventure. From the Gotocho Station, I acquired a transfer ticket and immersed myself in the local transport culture, experiencing the unique Ourlandencho City Tour and visiting the iconic Shikairo building.
Wandering toward Ishibashi Station, I marveled at the Guraiben street