of the project
Why Psy’s style> M/V?
- The song makes Psy international artist.
- Repetitive reproducing of Psy’s song. A lot of parodies worldwide.
- Controversy between ‘reverse media imperialism’ and ‘cultural imperialism’
style> by Psy
- Released on July, 15, 2012 / 6th full album
- 270 million hits on the YouTube in only
of ancient Rome. The physician at the court of Henri II (born 1519-died 1559) was alarmed at the rediscovery of fungi as food: these "phlegmy excretions", he warned, were ancient murder weapons, which massacred banqueters in antiquity.
Auguste Escoffier (1846- 1935), "the chef of emperors and Emperor of chefs", founded the grand hitel style, which left amateur cooks, and traditional and fore
The dominant styleof woodblock prints in Edo period in Japan, also known as ‘Ukiyo-e’ is represented as one of the most remarkable printed image of art history that itself has made an important contribution to expanding the expressive potential of the woodblock print as a medium. Ukiyo-e also has long fascinated people all over the world and influenced many Western artists in the 19th centur
with natives, learning foreign language
Year 2002, first regular album
Fluent in English, didn’t inform nationality
Culture product’s elaborate plan
China entry planned
Chinese style group, member name
Year 2005, active part as Tohoshinki
Japanese market concentrated after Japan entry.
Popularity in artistic TV programs
Start from local TV program
않을때 사용된다. 예를 들면 'Federal Express Campaign'에서 이들은 다음날 배달이 된다는 유일하게 처음으로 광고 하였다. 또한 ‘Diet Pepsi's new wave style’에서 “Now you see it, now you don't"를 통해 그것이 유일한 것임에도 불구하고, 그것의 장점을 강조했다.
결국 이 전략은 동종 제품이나 서비스에 이용된다.