it turned out that they feel the most inflation in the 'food expenses' item(40.8%) which took the top area for 2 years in a row from the last year(52.3%). The main reason why they show such sensitive responses like this is that food expenses account for a significant amount of their entire consumption-expendi
year.
The result of research, 24.6% of respondent answered 'Don’t check manufacturer and importer’. Also follow ‘Instructions for use’(19.3%), ‘phrase for function’(17.8%), ‘Due date of production’(13.7%), ‘volume and weight’(13.4%). However 88.9% of respondent answered ‘check the price’ and 78.0% answered ‘check the function’.
[Data News 12.03.20]
Consumer's
new west store group which is oriented to retail. So, these days, the proposition of wholesale gets smaller and proposition of retail gets larger. The most specific feature is value chainstructure which can be strength of Dongdeamoon. From past time, Dongdaemoon has played the role of an integrated place of production and sales which provides goods with low-prices. (Hong & Lee, 2007)
However, ac
Literature Review
Scholar Year Summary of Researches on Variables
Lewis 1984 Quality of Service, Overall feeling, security, improved service, price and quality of F&B, atmosphere, comfort, image, quality of beverages, Rooms, health equipments, reputation, quietness, room properties, reservation and front service
Knutson 1988 Sanitation of rooms, comfort, convenient location, security and safet
new over the 30’s customers from other companies, offering better casual games and entertainment sources
3. Theories & literature reviews.
4 P’s
http://www.netmba.com/marketing/mix/
Marketing SWOT
http://www.netmba.com/strategy/swot/
4. Discussion about Marketing Plan.
Internal Environment
Netmarble’s organi