I. Why Pizza-Hut?
Pizza Hut is a subordinate company of YUM Brands, Inc. Pizza Hut Korea opened their first restaurant in Itaewon in 1985. It had been using the catch phrase, “함께 즐겨요, 피자헛” which reminds people of joyful time with close people having Pizza Hut Pizza. It also has various records that prove high satisfaction of the customers or their strong brand power. In fact,
norms, and the role of Europe and the United States, rather than being reducible to a simple binary of resistance and assimilation (Bilic, 2016). Bilic's (2016) book, "Global Pride: A Comparative Perspective on Lesbian, Gay, Bisexual, and Transgender Activism and Mobilization," provides a broader context for understanding LGBTQ activism and mobilization globally. By comparing LGBTQ movements in d
Endorsement).
이전에 사용한 경험이 있으며, 사용할 때에 만족했던 상표를 구매한다(Brand Loyalty).
잘 알려진 유명 상표의 제품을 구매하여, 상표의 명성에 의존한다(Major Brand Image).
독립적인 업체에서 제품테스트를 거쳐 인정받은 제품을 구매한다(Private Testing).
신뢰할 만한 점포를 통하여 제품을 구매하
norms of international environmental law.
(1) State of Necessity
Hungary says they are in the state of ecological necessity. Actually, this is main argument Hungary claims throughout the whole process of the trial. They say that the project causes critical environmental problems which they didn’t expect in 1977 when they concluded the treaty. Slovakia also doesn’t deny the environmental