Ⅰ. 서론
요식업계의 삼성전자라 불리는 SPC그룹은 현재 국내 최고의 외식전문브랜드 중 하나로 자리매김하고 있다. 현재 던킨도너츠와 베스킨라빈스, 파리바게트, 파리크라상, 카페 파스쿠치, 리나스 등을 비롯해 세계시장에서도 입지를 굳힌 일부 브랜드들의 성공사례가 주목을 받고 있다. 현재 SPC
The postwar economy of South Korea was once regarded as one of the most successful cases of “shared growth”
Korea managed to provide for relatively higher growth rates and lower Gini coefficients than other regional economies from the early 1980s to the mid 1990s
After 1997 financial crisis, Korea has failed to restore the high level of social equality upheld during previous decades
2) 파리바게뜨 vs 뚜레쥬르
2위 업계인 뚜레쥬르와의 경쟁 또한 점점 치열해지고 있다. 지난해 파리바게뜨의 밤식빵에서 쥐의 머리가 나왔다는 뉴스가 이슈가 되었던 적이 있다. 며칠 뒤 이 사건은 근처의 뚜레쥬르 가맹점에서 파리바게뜨의 빵을 구입해 쥐의 머리를 넣고 허위사실을 유포한 뚜레쥬르
3. Operations Strategy
* Operational Strategy with what they have first and only done
- First and only U.S. start-up airline to launch with more than $100 million in capital
- First and only airline to offer live satellite television free at every seat
- First and only airline to broadcast the Olympic Games live at every seat
- First U.S. airline to introduce "paperless cockpit" flight
capita of certain region. Let’s say if most of people in Hong Kong was poor, then they sold only cheap price of tire. But one thing to remember is, they always thought of tire’s quality and consumer’s satisfaction. In short, they considered geographical, regional and climatic features and characteristics.
They must have set up alternative courses of action, but they didn’t. It was their