design field. So we must compensate our inferiority at design to survive in the footwear market.
(2) From now - MBT, RYN, MSZONE, FitFlop, Sketchers, FILA Korea, Heel&Shoe, Vibram Five Fingers, etc.
The core issue of LECAF's Five-Year Marketing Plan is "Get into the functional footwear market.". According to the former 'Industry
1. Problem Description
As it was stated in our research proposal, consumers of Apple Inc. are more likely to buy the next version of the product they are using or additionally purchase other products of Apple. However, this is not just it. The phenomenon which seems interesting to us is that Apple has this type of customers relatively a lot more than other companies or manufacturers in the sa
Trend of Interest
Spread of
Well-Being Culture in Korea
1980's
’86 Slow-food Campaign
1990's
‘90 Slobbie
Slow But Better Working People
2000
Well-Being Culture
2003
Spread of
Well-Being Culture in Korea
▶Market Share
1st Prospecs’ ‘W’
2nd : Lecaf vs Asics
There are NOT any mentions aboutthe market share of Masai Walking Shoes
∴Brand-Awareness: 3rd
방법론의 부족 (lack adequate design and methodology)
예) 대조군(adequate control of the quality of the administered acupuncture)
치료의 성공은 치료점의 수와 선택에 달려있다.
연구목적
CNP에서 trigger points에 자침하는 것이 기존의 표준적인 경혈(standard acupuncture points)에 자침하는 것 보다 더 효과적인지 검증하는 것.
shoe company. A company that donates a pair of shoes as they sell a pair of shoes, Shoes for Tomorrow, TOMS.
A very comfortable Argentina’s traditional shoe he enjoyed during his trip, alpargata, was the muse for TOMS Shoes design. Blake made about 200 pairs of shoes there and brought them back with him to California to sell to his friends. People loved that for a pair of TOMS they purchase,