Hypothesis
SNG has several problem in present and would happen to change their business model.
- What is the problem in present SNG
- What is the directions of social network game for future?
- What is the new business model of SNG in the future.
I-3. Research methodology
present
- Current Problem
Positive Case
Negative case
↓Analysis
future
- Opinion
- Suggestion
celebrity is put into a strange situation or challenge. In a way, it resembles a game show, but it is portrayed in the style of a documentary, revealing a story of how a celebrity achieves a certain goal or lives under certain circumstances. Seo In-young’s KAIST and Nicole goes to school are shows that revolve around a celebrity going through some sort of variant challenge or circumstances.
peers and teachers and so on. That is, it is hypothesized that cyber-relationships substitutes for an unmet need in an actual relationship. For example, frequent game use was related to high peer-group satisfaction. Together, these studies indicate that cyber-relationships can provide a sens of belonging, warmth, and well-beings. Also results implied that gender should be considered an important
2. Marketing in Mobile Industry
In mobile product industry, Apple uses different strategy. Although Apple is maintaining the same brand and product image, and positioning itself in a similar manner, it is targeting on broader users. As a result, Apple possesses large market share in this sector. This sector consists of three products: an iPod, an MP3 player, iPhone, a smart phone, and an iPad, a
1. Market potential
1-1. 우리의 현실 : 대학생
우리 조 4명은 모두 어떤 사업을 해야할 것인가에 대해서부터 고민하기 시작했다. 삼성전자가 하듯이 규모가 매우 큰 전자산업이나 현대자동차와 같은 자동차 사업 같은 것들은 대학생은 우리의 신분으로 하기에 현실성의 문제가 있었다. 누군가 사