2) Masstige
Masstige is a marketing term meaning downward brand extension. The word is formed from the words mass and prestige and has been described as prestige for the masses.
The term was popularized by Michael Silverstein and Neil Fiske in their book Trading Up and Harvard Business Review article "Luxury for the Masses." Masstige products are defined as "premium but attainable," and t
4. Specific aims of this period
- Students will be able to understand specific cultural information.
- Students will be able to read and grasp the misunderstanding situations.
- Students will be able to give right answers after listening or reading short dialogs.
- Students will be able to communicate with each other by discussing the situations in groups.
5. Analysis of lear
Ⅰ. Blurb
1. 프로그램 개요: Modelish(Model+English): 차세대 글로벌 모델을 위한 영어교육
본 프로그램은 전문 모델이 되기 위해 준비하고 있거나 전문 모델 활동을 하고 있는 한림예고 패션모델학과 1학년 재학생들을 위한 영어교육 프로그램이다. 전문 모델로서 해외무대에서 활동하기 위한 비즈니스
The Contrastive Analysis Hypothesis
The first language system interferes with the second language system.
Structural analysis on the two language would enable teachers to predict the difficulties in acquiring second language.
It is quite common to detect where the speaker is from just by listening to his/her accent.
e.g.) French
Ladies and gentlemen
2) 상호교류분석 이론의 기본 전제
상호교류분석 이론(TA)은 인간과 사회적 환경 안에서의 인성 발달과 관련된 사회적 관계를 중요시하는 개인 상호 이론이다. Bern은 인간의 기본적인 욕구에는 자극의 욕구(stimulus hunger), 인정적 욕구(recognition hunger), 자세의 욕구(position hunger),구조의 욕구(structure hunger)