얼마전까지 우리나라 대기업들은 기업문화를 변화시키고자 많은 노력을 기울였다. 그러나 현재까지 나타난 결과에 비추어보면 그리 성공한 것 같지 않다. 우리의 기업문화가 어떠한지 철저한 분석이 이루어지지 않고 단지 성공한 기업문화를 무리하게 받아들였기 때문이 아닌가 생각된다. 우리나라
조직 문화란?
조직체에 공유되고 있는 구성원들의 규범과 가치, 태도
조직의 성장과 발전의 핵심을 좌우하는 것으로,
조직몰입과 직무만족, 의사소통 과정에 영향을 줌
Work Hard and
Play Hard Culture
(일 잘하고 잘 노는 문화)
ex. 백화점, 컴퓨터업계, 부동산 사업
Tough Culture
(무법자 기질의 남성
1. Introduction
1.1. Background
American Wal-Mart is the number one retailer in the world. Yet, in the Korean market, its performance is not very good. In a recent performance survey, it ranked at fifth outstripped by number one Korean E-Mart in almost every aspect. What made this possible? Is it just the outcome of cultural misunderstanding, or the outcome of different marketing strategies of
2) Library as a cultural space
In the past, most people thought 'a library' is a place where people try to read books. However, libraries are changing considerably. We believe the library plays an important role in the society, as a cultural space. It is possible to guess this assumption with libraries around us.
First, we can assume that 'a library' becomes more creative place with
cultural thought
progression from primitive communism to feudal society then to capitalist society, leading to socialist society
Connection between culture and inequality
Economic structure of inequality, emphasis on opposed and antagonistic relationship between classes, and connection between power and culture.
Economic relationship is what underpins inequality
In all societie