Trends in the Toy Industry: Toys go in and out of fashion more rapidly; a few products can make or break annual turnover.
• Dependence on Global Mega-Brands: In response to fashion trends, toy manufacturers design offerings base on a concept or story (e.g., Star Wars) and several companies offer multiple toys related to the same concept (Spiderman, Harry Potter).
4. Implications for strat
trend.
As Korean Pizza Company, Imsil Cheese Pizza doesn’t have to pay royalty to foreign head
company. Therefore this company seeks rationalization of pizza price so that consumers can enjoy
various and delicious pizza without burden. An ultimate goal of Imsil Cheese Pizza is to increase
market share to 10 percent and make sales of growth. And Imsil Cheese Pizza is planning to ext
Abstract
Due to the rapid development of internet society, Korean society in economic, cultural, social aspects is influenced by internet, instead of former mainstream media. The internet utilization on politics, however, was trivial. Despite its underdevelopment of internet usage on politics, with world trends of expansion of internet use, South Korea’s internet society on politics started t
2. Mega Trend
“트렌드는 먼지와 같다. 우리 주위에 널려 있지만, 관심이 부족하거나 노력, 또는 통찰력이 부족하기 때문에 초기에 발견하지 못할 뿐이다” 김민주, 리드앤리더 대표, 이마스 (www.emars.co.kr) 운영자
“나무보다는 숲을 보라”는 이야기를 많이 듣는다. 눈에 보이는 미시적 현상보다
Ⅱ. Economic Environment
The economic trends of a country are very influential over business operations. Singapore's economy has shown continued resilience against most global crisis, and has rebounded with a record 13% growth from the recent global economy downturn. This rebound not only showed that the Singapore's forward-looking and alert damage-control measures are always in place and