나는 스페인 남부의 Estepona라는 공동체에서 자랐다.내가 16살이었던 어느 날 아침,아버지는 내가 Mijas라는 18 마일의 거리의 멀리 떨어진 마을에 차를 통해 자신을 대려가는것을 허락했는데, 그 마을 주변의 창고에서 차를 서비스받는다는 조건하에서였다.운전을 이제 막 배웠음에도 차를 사용할수 있는
Ⅰ. Background of Selecting Cannon
1. Market analysis of Canon and the Reason Why We Choose Canon.
Canon took the first place by 35.9% in the camera market share worldwide according to the sales report from January to November in 2012. Canon is also the best among the other camera brands in sales. Although there are many other famous camera brands such as Nikon, Sony, Olympus, Samsung, Can
3. ST strategy
(1) 'Korean beauty Appearance' and 'There are many similar hotels'
Emphasize Commodore's beautiful appearance, old tradition, and history to differentiate itself from the competition. Because Nampo-dong is the center of Busan, there are many similar grade hotels. So, Commodore have to operate the hotel way to emphasize Korean beauty, tradition, history, and so on.
3. Market research
국내시장에서는 삼천리가 독보적인 선두를 달리고 있으며, 다른 나라와 비교해보면
타국에 비해 자전거 이용현황이 낮으며, 이를 보아 자전거시장이 다소 비활성화 되어있다고 볼 수 있다.
또한, 과시소비성향이 강해지면서 고급 수입차를 못사는 대신 자전거라도 수입차 브랜드
and 80% of them did so as a form of leisure. This indicates that bicycles are public-friendly, and can be an alternate transportation with great potentials as day life transportation.
3) The reason why riding bicycle more should be promoted
➀ Cities which lost vitality due to automobiles can be refreshed
➁ Solve social problems stemming from car accidents and isolation