3. 현재 hotel 들의 major differentiating factor는 quality ofservice provided by employees directly to customers 라고 한다. 이를 부각시키기 위해서 hotel들이 하고 있는 effort들은 어떤 것이 있는지 논의해 보아라.
현재 고급 호텔들의 시설들은 서로와 비슷하거나 동등한 수준이라고 한다. 우리가 쉐라톤, 매리어트, 힐
of Culture, Sports, and Tourism(MCST), Korea Tourism Organization(KTO) has pushed through with a project promoting BENIKEA as a mid-low priced tourist hotel chain brand in an effort to create the perfect settings for both domestic and overseas travelers to have comfortable rest, relaxation, and refreshment with excellent services in superb facilities at reasonable prices.
Creation of BENIKEA
4. Amenity
For comfortable and convenient circumstances, the hotel provides other facilities such as enough parking space, conference room, upgraded room, free using of computers, printing machine, wireless internet, water purifier, washing machine and smoking room.
5. price
The price is Mid-scale and includes limited F&B service. Depending on the quality, the more service is, the highe
1. Introduction
The reason that we chose this case was one of our team member had a scrap book on case analysis. We took a look and looked for the material which was related to our lecture. The subject was interesting through the time we spent on team project. Web is the most popular services in Internet, so many company will ask question about “How to acquire customers on the Web”. This ar
특정행동 또는 태도의 변화 등으로 표현할 수 있다.
“York”은 노력(effort), 효과성(effectiveness), 효율성(efficiency), 서비스의 질(quality ofservices), 과정(process), 영향(impact), 형평성(equity) 등 7가지를 제시하였으며, 여러 학자들의 공통적인 기준은 노력성, 효과성, 효율성, 서비스의 질을 제시하고 있다.