questionnaire was written with easy words and well
understandable.
Appropriate amount of time for answering questions.
-Bad point
It would be a little bit confusing, because each
question has to have two answers.
Followings are the core elements, which we concluded, to effect on
the level of satisfaction for each cafeteria.
The elements about convenience
1. Acce
for the world’s Internet generations.
Through Cyworld, you can share your music, pictures, tastes and ideas. You can share your life with the Cyworld global community.
Theme : Cyworld
Establishment : 1999.8.30
Address : Green Bld.15. Namdaemoonro 5ga, Chung-gu, Seoul
2. Reason to Choose Cyworld
Cyworld’s competitive strategy is using human networks. Cyworld serves ‘M
Research Goal
Find support for perceived research problem
Find out what would maximize current revenue
Enable us to advise ZARA management
Maximize revenue
Questionnaire Design:Characteristics
3. Please write your opinion about ZARA freely.
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1. Have you ever bought clothes at ZARA? (If you haven’t, please start from #7)
1) Yes 2) No
=
Ⅲ. Subjects for Study
Conducting questionnaire was notified in advance about. And We explain the contents, Associated with personality characteristics and emotions were measured. Instructions of the same information that was stated on the questionnaire.
All the questionnaires for this study were prepared at a lecture room after class hours. Notice was given to students that respondents
for the taste or quality of food and also compared with other universities’ cafeteria food. This means they want valuable food for the price.
Curiosity about the truth if HUFS’s student cafeteria is better than KHU’s.
Most of Kyung-Hee students have heard that HUFS’s student cafeteria is better than Kyung-Hee’s at least once. Why is the rumor spread out among the Kyung-Hee