R&Dcenters are constantly researching the latest fashions and lifestyles around the world as well as looking
for new materials.
Headquarter’s one of the role is development of materials.
The development of materials is especially important for core
Products.
Production & procurement control quality of production and factory.
Next is personal management and leadership
market. Its strongholds are Europe and Northeast Asia. For example, it released internet mobile phone in early stage and even a special model ‘VERTU’ diamond decorated phone.
2.2.5 SERVICE
Nokia Care
As a customer service center, Nokia care helps customers to utilize Nokia’s product as much as possible. It successfully operates Nokia care line, Nokia care center, and Nokia authorize
Produced in Hyundai Alabama plant
Moved to car agencies
Sales by dealers
Customers
Customers are well aware of Hyundai
Brand image?
Preferred by customers who seek value for money
Sales objectives – 515,000
HYUNDAI = Cheap car
(Influenced from ‘Excel’ late 80s)
Open a new factory in Alabama
→ Improve the image of HYUNDAI
First in America market
Cheape
R&D. The government also mentions that it will support production of eco-friendly cars, aiming to have over 68,000 eco-friendly cars by 2012.
2.3 Direct threat
1) The biggest threat in transportation field
Among substitutes for oil, the most concerning problem comes from transportation. In case of SK Energy, 40% of its sales in 2008 revenue were accounted by the transportation area. Meanin
Base of Google
회사개요
2000.9 한국어 검색 서비스 시작
2004.3 한국 법인 설립
2007 R&DCenter 설립(구체적인 일자는 비공개)
규모 : 직원 수 (100~120),
매출액 : 08년 약 500억원 (한국경제신문)
업종 : 인터넷 검색엔진 및 광고
경영철학
최고에 안주하지 않는다
Business
Model
Ad Sense
Ad Wards