shopping on the internet more than male consumers and respectively 20’s have the highest rate per sender on the internet shopping industry. WizWid gathered information through their findings and started targeting female customers in their twenties as their main target.
1. Employed professionals, having purchasing power with certain preferences
2. Male and Female consumers in their 20’s and
time of delivery. We checked that both sites deliver the product at assigned time. Moreover both site rank customer according to purchasing record, and offer different discount or accumulate point rate. As higher the rank is, higher discount or accumulate point rate are. According to user’s rank or type of credit card, they could get different rate. In most cases E-mart offers higher rate than
shopping mall in Korea. People recognize WizWid as the most luxurious and trustful online shopping mall by the first mover advantages. This graph represents over 80% of total visit is direct visit. It presents many customers believe WizWid’s brand image under first mover advantage recognition.
3. WizWid and Online shopping
In so far, the background information on which WizWid was created an
Ⅰ. Introduction
1. Growth of Coffee market
1) The scale of brewed coffee market
The scale of domestic coffee market is 2.3 trillion won and coffee shops account for 1 trillion won. Korea is in the top of 10th of nation in terms of coffee consumption. This is a result of 10% plus high growth rate since 2000. Brewed coffee market is growing up according to spread of famous coffee shop, sma
shops will be in good condition by luring Asian tourist. Although Hotel Shilla is falling behind the Lotte in revenue part, the rate of room of shilla has it over the lotte. It can be concluded to effective sales on business so revenue of shilla will be increasing constantly.
The left chart is stock market that changes by the revenue of the duty free shops and the right one is a da