factors, our team concluded that the threat of substitutes is high. The threat of private institutes is the biggest among them, but it means that there are more potential customers of Megastudy’s e-learning products in China. However, without product quality control and a solution to the bootleg problem, Megastudy cannot guarantee its success in Chinese market.
Bargaining Power of Suppliers
IV. Products and Services
1) Products
Six Flags’ wide array of entertainment rides options reach all demographics, including families, teens, twenties and thrill seekers alike.
Rides
Six flags has just about every kind of ride for every kind of rider. Especially there are three categories of rides – Thrill rides, Family rides and Kids rides.
Thrill rides include themed
Six Flags was founded in Texas in 1966.
Now it’s 50th anniversary in 2011.
19 different theme parks
Thrill parks, Water parks etc. with 800 rides.
The world’s largest regional theme park.
$1.0 billion revenue, 23.9 million guests in 2010
Strengths
Effective communication
Innovation
Online growth
Loyal customers
Market share leadership
Strong
factory conditions and human rights issues, which have been widely publicized.
3.3 Technology & Product development management strategies
※ Protection of core technologies: offshore outsourcing system while maintaining the level core technologies in plant production in the United States for special management to prevent outflow of core technology and suppress manufacturing partners to
successfactor. Princesses, Castles, and happiness.. These are their images.
- Value proposition: More for more- Enjoying at the Disney Park and resort acquires a lot of money but they provide exceptional experience that people cannot feel elsewhere.
- Positioning statement: "We create happiness" Disney park and resort stressed experiences.
5. 4Ps
▪ Product: experience, happiness, ser