Analysis Result & Conclusion
2.2.1 SWOT Analysis Result
정부와 국회의 지원을 통해 기술경쟁력을 향상 시킨다. 설계능력 배양에 집중하여 경쟁력 있는 협력 업체를 양성하고 이러한 기술력을 바탕으로 중동, 중국, 남미로 진출한다.
뛰어난 IT기술을 접목한 특수한 건설기술 세미나를 개최한다.
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analysis of purchasing requirements.
why
・Functional benefits - Reasonable proof, distinctive flavor and fragrance, cheap price, health
・Sensory benefits - good taste and scent
・ Symbolic benefits -Stylish and atmosphere of freedom
when/where
・ when - New Year, Opening, Closing, and other various drinks group
・ where -General pubs, restaurants, conveni
adequate and delectable food, we will intrigue them to come to at least once in every two days. Moreover by providing tradition food ‘bibimbap’ and exotic ‘kebab bibimbap’ we will expect people who are looking for the nutritious but at the same time delicious food will visit twice in every week.
II.6 Interviews for market analysis
III. Marketing Plan
III.1 Product Description
analysis of the company and view of the external and internal aspects within family restaurant industry. This report reflects the external and internal factors of the company including the customer, competitors, market and internal analysis. This report is prepared as a course requirement at KUBS marketing strategy.
The market trend shows the competition in the industry is heavy, especially a
requirements. i2 SCM compares Dell’s on-hand inventory with its suppliers’ inventory, then creates a supplier bill of material to meet its order needs.
Dell’s suppliers have 90 minutes to pull the needed materials and drive them to Dell’s factory.
Dell then takes 30 minutes to unload the truck and place the materials – in the precise order in which they will be manufactured –