The application of vision in emotional marketing : shapes and colors
The shapes and packing ofproduct can devote itself to realize brand-identity and the creation of brand-assets. For instance, Calvin clein's perfume CK-1 has the shapeof turning its cap. It devoted its brand-identity to the targeted consumers that it is differentiated from other brands' graceful cap shapes and its moderate pri
products and satisfy the customers’ increasing interest and needs of fast fashion clothes. The first is pattern. Different from other fast fashion brands in Korea such as Zara and H&M which the sizes of the clothes are according to Western sizes, SPAO designs its clothes to better suit the Korean body shape. Therefore, SPAO eliminates the size problem such as sleeves too long, pants too long or
Ⅰ. Introduction of ‘HEODAK’
▶Information about (주)얼떨결 and products
‘HEODAK’ is a brand name ofproducts made from chicken breasts. The CEO of (주)얼떨결, HEO KYEONGHWAN (a comedian), exteriorized this in July, 2010. He was interesting in making a good shape himself so he used to buy chicken breasts. Using chicken breasts, he felt that buying, using, and keeping chick
of lighting for 53% of rural households compared to 36% in 1993.Some half of the electricity iecttolen, compared with 3% in China. Thecttolen electricity amounts to 1.5% of GDP. Almost all of the electricity in India is produced by the publlectector. Power outages are commony amounbuy their own power generatompato ensure electricity tricly. As of 2005 the electricity production was at 661.6nbilli
of America's mainstream, and is the largest brand owning group. The following are the distilled spirits products where Korea’s soju is included.
Whisky (Whiskey / Whisky) is occupying 1/3 of the spirits market (32.5%), followed by vodka (Vodka: 23%), Liqueur (Cocktail type of mixed item: 14%), Brandy: 12% - including cognac, rum (6.8%), gin (4.9%), tequila (4.8%), the market is shaped such w