Summary
This report is the review of UNIQLO, a leading casual apparel retailer in the world. UNIQLO is known for its high quality, fashionable clothes and affordable price. This report will discuss the reasons behind UNIQLO’s success, popularity and how it makes use of Information Technologies to compete among its competitors. This report is to examine the organization structure, value chain a
1. Introduction
In recent years, as a social networking service(SNS)such as Twitterand Facebook emerges one ofthe fast growing areas, communication has become the conversation issue among companies. A social networking service is a platform to build social networks or social relations among people who, for example, share interests, activities, backgrounds, or real-life connections (Wikipedia).
activities as owner and holding company
1.2 About Fast Retailing
Fast Retailing Co., Ltd. is a holding company. The specialty retailer UNIQLO is the Group's mainstay operation, and it has enjoyed strong growth by offering high-quality casualwear at reasonable prices based on its SPA (Specialty store retailer of Private label Apparel) business model, which spans product design, manufacture, d
activity, using or getting rid of money, materials, time, effort, and so on. and to meet people's basic desires and needs. The fundamental purpose of consumption is for the fulfillment of desire. Specifically Consumption can be seen as a activity that exchanging the value of consumers for goods The value of consumers also mean 'money' as well as the energy, time, space, self-esteem, and image, et
▪ Limitation of existing GPS application
∙ not exact
∙ many variables
-difference in walking pace of individuals
∙ too complex and difficult
▪ New developed application – ‘Time Saver’
∙ reflect personal data
∙ optimized information for you
∙ personal walking pace