Cost efficient
Environment-friendly
Simple online system
Customized convenient service
Definition
Social commerce is a subset of electronic commerce that involves using social media, online media that supports social interaction and user contributions to assist in the online buying and selling of products and services
What comes to your mind when you think of Social Commerce co
What is social commerce?
Yahoo first mentioned about the new internet business model called social commerce in 2005. Yahoo defined social commerce as follows
“Social commerce is a subset of electronic commerce that involves using social media, online media that supports social interaction and user contributions, to assist in the online buying and selling of products and services.”
social networking sites. The users have their own play space (a farm, a restaurant) just as social media users have their own page; they also can find/acquire neighbors among their Facebook friends to share duties, inventory, etc..
Also, continual action exists regardless of any individual players login status (just as the Facebook feed always flows.) The temporal persistence of these games requ
Social change implications associated with this form of personalized shopping behavior ard also discussed.
Background
Teleshopping is a form of direct-response marketing. It entails a form of direct-to-consumer marketing communication from the marketers, and it draws a direct-to-marketer response from the consumers. This form of marketing communication involves the use of telephone, TV, radio
3. High Involvement & Informational
In 2008, Apple launched new iPhone, 3G. As Apple introduced new iPhone, the company made several TV commercial series to deliver the information about iPhone including the fastness of the phone, social network which you can make by using the phone, price of the phone, and so on. This ad, “Twice as fast”, was one of the TV commercial series of iPhone. In t