1.4.1.2. Sincerity
특히 social media 마케팅을 통해 전달되는 Contents는 진실해야 한다. social media는 사회적 네트워크, 곧 인간적인 관계에 기반한 매체이기 때문에 social media를 통해 유통되는 Contents는 Contents 공급자인 기업과 소비자간의 관계에 영향을 미치게 된다. 진실성이 없는 Contents는 이내 외면을 받을 수
status members so long as it doesn’t affect group goal achievement
On Group Interaction
High-status members are more assertive
Large status differences limit diversity of ideas and creativity
On Equity
If status is perceived to be inequitable, it will result in various forms of corrective behavior.
Social Loafing
The tendency for individuals to expend less effort when working colle
Industrialization ->
Change in occupational status->
Elevation of women’s socialstatus
“As fashion images in magazines, music videos, films, the internet and television, speed their way around the world, and they create a ‘global style’ across borders and cultures.”
I. Industrialization i) Change in occupation ii) Elevation of women’s status
II. Culture i)
socialstatus and competitiveness . Having potential but without beautiful face made her be a lip-singer unfortunately. At last people make the decisions of consumption according to the frustration for love or something they can not get.
4. Social recognition about plastic surgery
Through dialogues of the characters the social awareness on the plastic surgery was expressed in the movie.
social Hx.)
Intact
? 학교(고용/일)(school(substituting for employment/work)
건설업 재직중
? 생활환경(living environment)
아파트 5층 엘리베이터가 있는 아파트에서 가족과 거주중
? 일반적인 건강상태(general health status)
Intact
? 사회적인 습관과 건강관련 습관(social/health habits)
술 주3회이상 흡연