Part 1 - 2. THE PROCESS OF INNOVATION OF CJ
Part 1 - 2 - 1. The reason why Jeil-jedang separate from Samsung
The most important reason Jeil-jedang separated the company from Samsung in 1993 was related to Korean government’s policy at that time. Past president Kim Young-sam carried out policy, in which prominent conglomerates should focus on two or three fields of their business. By doing t
3. Expanding Investment on Endorsement with Tour Professionals
Because it became difficult to diversify products due to regulations, golf equipment manufacturers relied more on endorsements of famous touring professionals. As the number of people interested in recreational golf boosted after Tiger Woods’s appearance in 1995, the number of people exposed to golf broadcasting or golf magazines
on the Standards of ISDA (International Swap and Derivatives Association). Also, details are agreed upon specifically between the parties of the contract.
According to ISDA in 1999, six types of credit events are defined: failure to pay, bankruptcy, obligation acceleration, obligation default, repudiation/moratorium of a nation, and restructuring.
Reference Assets are the assets being an ob
Product differentiation
Since the USGA limitationon dimension, volume, CT, and MOI, most golf club manufacturers were trying to achieve differentiation in drivers either lowering the center of gravity to increase launch angle or by offering clubs with adjustable features.
Nike Golf, Callaway Golf, Nickent Golf, and Nicklaus Golf had introduced drivers using square or other geometric shapes to
4.1 Similarities
Refine knowledges based onon-site practice
Provision of knowledge mileage and Q&A
Managing knowledge through an expert (Q&A information selection)
-The common features between SK and Posco are that the both refine information based onon-site practice and provide knowledge mileage and Q&A. Additionally both Posco Knowledge and SK provide Knowledge119 and K-marketpla