for Democratic Press Movement)
; in opposition press of media.
; CDPM became a leading organization of the independent press movement in South Korea.
Political opportunities.
Technological opportunities.
↓
Newspapers(Paper news) were entered into
Internet.
Appearance of Citizen Journalism.
1987.11
The Basic Press Law was replaced.
1988.05
Foundation of progressive
for fun. This phenomenon can be seen in all countries where smartphones are spread, not just in Korea. Market research agency Embrain Trend Monitor conducted a survey of the QR code on total 4,000 adults who use smartphones in Korea, China, Japan and Taiwan(1,000 adults each country).
As a result of the survey, most consumers know well the QR code(Korea 95.3%, China 92.1%, Japan 96.6%, Taiwa
for 26% (2005). In addition, market capitalization reached 90 billion dollars that do not inhibit surprise indeed. Southwest Airlines, despite the relatively late start empIoy such a reliable company that grew into what is the driving force? Joe The driving force of our human-centric business philosophy is based on relationships and achieved good performance Southwest would result from the provis
recognition, advertisement in the same sized format.
Original color of E-Mart, Yellow + Red =>unification effect
Execution of events: Chinese characteristics enjoying events
Discount events: every time and weekend new special discount products
Various assortment of goods using wide space of store.
Society-friendly marketing
Return
for mid-size car, new beetle is expensive but in category in mini car, and this is get over to quality of new beetle.
Also new beetle can be reminded of baby boomers, but they think Beetle is just ‘toy car’, that images light. So, young generations are the best selection of targeting.
SWOT analysis
Strength
New Beetle is a German car with a tradition. It has a good per