Action Component of Strategy
Acting responsively and responsibly
Coordinating action and communication
immediate action response supported by communication
1) 내부공중 및 외부공중에게 집행을 알린다.
2) 집행을 지지하고 수용하도록 설득한다.
Johnson & Johnson의 action components
1.Alert consumers nationwide, via the media, not to use capsules until
actions and decisions. It is the foundation of our Manifesto.
: To refresh the world in body, mind and spirit.
: To inspire moments of optimism through our brands and our actions.
: To create value and make a difference everywhere we engage.
▪ Coca-Cola Vision
Our vision guides every aspect of our business by describing what we need to accomplish in order to continue achievi
actions (reminiscent of how when rape victims go to court what they were wearing when they were raped is often scrutinized as if what they wore could some-how justify being raped).
The veil is forced on women in many countries under the influence of Islam, either legally or under cultural and social pressure. In States where women have no civil rights whatsoever and are treated as subhuman, forc
Symbol
심볼(Symbol)
심볼이란 이미지를 라이브러리(이미지
창고)에 등록을 시켰을때 심볼이라 부름
심볼이란 한번 라이브러리에 보관 해놓으면
언제든지 필요할때 마다 꺼내쓸 수 있음
똑같은 심볼을 꺼냈을때 파일용량이 두배로
늘어나지 않고 아주 조금밖에 늘어나지
않으므로 아주 효율적인