1) Newsworkers’ distrust of and disputing of individuals who propagate a point of view
2) Conflicts between professional norms and business norms
3) Conflicts between professional norms and entertainment norms
4) Controlled competition among newsworkers and among news organizations
5) The structure of television news messages
Considered these factors suggest that television news organiz
as a result of the interaction of business norms and
!
professional norms, newsworkers who are based
in the organization itself and whose contact with newsworkers
in competing organizations is limited in duration are likely to see
their organization in competition with other organizations
the entertainment norms embodied in television’s appearance
#
of performance notion shou
The News Corporation ltd. founded by K. Rupert Murdoch is a diversified global media company. It provides TV channels, direct satellite and cable broadcasting, newspapers, magazines, books and promotional inserts, movies.
Business owned by News Corporation
Newspaper
: New York Post, The Times, The Sunday Times, The Sun,
News of the world
Broadcasting
: Fox Television, Star TV, DirecTV, B
New corp, AOL, Disney and so on & Professional Media company focusing on Movie, Cable & satellite broadcastings , Newspaper, Publishing etc.
So, if customers don’t like contents of News corp,
Possibility to move for contents of other media companies is very high
Growth rate of demand
Switching cost among the brands
Level of exit barriers
Company acquisitions of outside company
new model of digital high-definition Handycam® video camera that is playing a crucial role in Sony's "HD World" initiative. And Sony released two new versions of Webbie HD™, a pocket-sized video camera, in the North American market.
4) Digital music player
Sony got secondary big hits of Walkman and CD after the Trinitron CRT Television. Sony likes to make new generation standard so the