The city’s five-star properties charge about 300,000won per night, a rate that rivals those in Tokyo and HongKong, two ofthe world’s most expensive hotel cities, and significantly more than hotels in Shanghan, Taiwan and Singapore. Atthe other end ofthe spectrum are the cheap but often trashy motels, many ofthem infamous for their poor amenities and shady atmosphere.
BENIKEA hotels were
the other is home collection.
b) Korea
Ralph Lauren entered theKorean market in 1986. As the entry mode, licensing was used. Doosan Corporation, the licensee of Polo Ralph Lauren, has been distributing Polo Ralph Lauren’s products through 175 stores for the past 12 years.
The Company considers South Korea as one of its key markets because the sales amount of Korea is estimated at 4% ofthe
at low prices will work well in theKorean market. They note thatKorean customers tend to prefer foreign brands so they can convey a sense of having a high social status.
2. Analysis of ZARA
1) Introduction of ZARA
① The history of ZARA
1963~1974 Foundation of Amancio Ortega Gaona INTITEX
1975 Open the first ZARA store in Spain
1976~1984 Spreading the ZARA store in the main cuti
of Issued Shares : 106,073,656 (including holders of treasury stock)
Line of business : Control and management of overall group activities as owner and holding company
1.2 About Fast Retailing
Fast Retailing Co., Ltd. is a holding company. The specialty retailer UNIQLO is the Group's mainstay operation, and it has enjoyed strong growth by offering high-quality casualwear at reasonable p
the Natural Disaster in 2002, National Emergency Management, 2004)
As to an earthquake(many people raise a question based on the low frequency of an earthquake in Korea), according to the announcement made by National Emergency Management on October 26th, 2011 the frequency of an earthquake in the surrounding areas oftheKorean Peninsula is on the rise. To show more specific figures, the annual