the size of the store or changing the internal interior in the store to make more comfortable place is important. If customers need a convenient place to stay and talk, they may overlook Cold Stone asan alternative and visit other shops that offer this type of convenience. Furthermore, in the way of promotion, it is necessary to show up more aggressive and active attitude. At thesame time to ma
The reason of choosing IBIS hotel: IBIS hotel is the most famous low and middle priced hotel in Korea. We chose IBIS hotel because of three reasons. First, we thought IBIS hotel was introduced in Koreaat the very first asa low and middle priced hotel. Second, we thought IBIS hotel’s selection of location is the best enough to be compared with five-star hotels’ location. Now, there are four
the process of imagining other’s reaction. Customers pattern their behavior on the perceived expectation of others. In other words, asa marketer, we can put this fact into theadvertisement.
4. Brand Extension Strategy
Brand extension or brand stretching is a marketing strategy in which a firm marketing a product with a well-developed image uses thesame brand name in a different prod
the 2006 edition of theautoshow was considered a failure and a fraud since over 15 carmakers missed the event, including Volkswagen Group, Renault and Peugeot. After the 2006 edition and for the first time since 1994, SIAM wasn't hosted in 2007, but it was stated that the 2008 edition is to be held by September, making a two-year event such asthe Sao Paolo one.
3.4. Successful cars in Mexico
a range of great local D.J.’s playing everything from no-wave to British invasion to indie pop and offers some of the best cocktails in the city. The signature drink, known asthe Pop, is a fizzy, decadent blend of two types of vodka, triple sec, fresh strawberries, fresh lime, sugar and Champagne.
As Pop gained a reputation asa hip late-night locale, new bars in thesame mold — intima