III. Overseas Chinese Capital in East Asian Region
1. Hong Kong
The population of Hong Kong is about 6.3 million and 98% of it is Chinese with 90% of them are from Guangdong province. The external structure of large corporates in Hong Kong seems to be westernized but theinternal look shows rather family-oriented management system. Until 1988, ten family-owned companies dominated about 54
Chinese companies.
High pricing policy and securing luxurious store
Selecting mass media carefully when driving promotion and advertising strategy.
Constructing A/S network in order to back up the high class image
Providing the products which are served only in E-Mart and are popular inKorean market, except the ratio of local products set by government
theChinese catch-up strategy in comparison with others: Washington Consensus or East Asian models
Is China following the East Asian Model?
In relation to “East Asian Model”…
Questions: China would achieve another ‘East Asian Miracle’? China could avoid another financial crisis?
Some argued that China is following Japan-Korea model (Li and Lian 1999; Li, Li, and Zhang 2000)
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(2) Characteristics of Consumption inKorea
1) Analysis of decision factor on rice consumption.
Several characteristics influence on the consumption of Rice and korean food which are household income, housewife's time-cost, consumer's age, professional education and place of residence. Income elasticity of consuming Rice in 1982 was 0.24 but it declined to 0.16 in 2002 and this value is
Chinese government emphasized social profitability more than economic profitability
The over-Employment problem
- The China compel rule - Five days a week
- This rule affects over-employment
Market penetration level
China Color TV penetration rate
Total households - 41%
- 80 million urban households -80%
- 220 million rural households - 28%
Sales of color TV market in China