3. 관광진흥정책
1) 관광마케팅 및 홍보전략(대표적 선전 슬로건)
① “Tourism 21(Vision of A Tourism Capital)” 캠페인
- 1996년 7월 출범
- 급성장하는 아시아·태평양지역 관광의 선두주자로 나서기 위해 싱가포르를 관광수도로 만든다는 것
- 홍보 슬로건 “싱가포르에는 색다른 삶이 있다(Live i
1. Introduction
○1Seoul as a Heritage Tourism Destination
Seoul is known as modern city. But Joseon Dynasty’s relics still have remained. For example, 4daemun and castle.Hanyang castle is connected along Mt.Nak, Mt.Bukak, Mt.Nam, and Mt.Inwang. By mobilizing 200,000 people in the 14th century it was made. After that, over the years, partly reinforced or newly built. Among them, castle o
1. Family Case
Multicultural family cases are seemed various as its name is multi. Moreover, its problems are too different and various. We were trying to find one of cases but it is hard to find it which is really fit to our concept. Therefore, we are going to make one case based on real some cases. The basic concept of case is that multicultural family children rearing and education problem in
1) HISTORY
The Cubans have smoked a cigar very long time ago. In 1492, Columbus arrived Cuba. And he saw that Cubans smoked rolled round tobacco leaves. So The origin of cigar is much more than 500 years.
After the Spain conquered the Cuba, By the Spanish cigar was quickly spread throughout Europe. And cigar became the symbol of high society.
2) THE REASON FOR THE DEVELOPMENT
Cuba i