traditional news formats. against that, news industry used tabloid news and opinion journalism . So news industry criticized for sensational of news and focusing on profits. and Online or wireless equipments by development of Media technology facilitate custom news retrieval and delivery.
〈Background〉
→The 24-Hours News Cycle
Availability of cable news, for example
media disruptors. Firstly, the television forces radio out of national spotlight into locally based medium and then came the cable television (CATV), which evolves from relaying distant signals to narrow casting medium. Alternative newspapers emerge from counterculture voice to market threat, competing for advertisement revenue. Commercialization of the Internet and Web force “traditional” me
Media Game has brought on profound impact on its users over the past few years. Unlike traditional arcade games, which had more emphasis on the completing and/or competition within the game, social media games have more emphasis on inter relationship between users and sustainability of the relationship. We believe the profound impact it has on its users and the medium it is based on(on-line and m
1.Exposure(노출)
노출은 사람의 오감 중 하나 혹은 그 이상의 것이 활동하도록 물리적 근접으로 자극을 주었을 때 발생한다
본질적 의미는 사람의 존재의 영역에 진입했을 때를 말한다
노출의 중요성의 좋은 그림은 기업이 목록 자체를 변화시켜서 인터넷 검색 엔진에서 높은 보안수준을 이루는
traditional scenes in one sight, and dynamic and calm atmosphere in one place. However, Seoul city’s marketing strategy is somewhat ambiguous and not persuasive enough to gather lots of foreigners, so as a result the number of visitors is not much increasing. Therefore our team will try to give creative and fresh consultancy to achieve rapid growth of Seoul tourism.
2. Situational analysis
a