that makes itself have luxurious brand. From this strategy, Amore Pacific is spreading out in USAandChina through many celebrities. Amore Pacific has 27 brands including LANEIGE, MAMONDE, IOPE, HERA, innisfree, ETUDE, Happy Bath and so on. Among these 27 brands, only 3 are released in other countries including Amore Pacific. Also, it has 4 factories that produce Amore Pacific’s products.
And within food industry it ranked 6th in terms of total asset (KRW 1518.6 billion) and 3rd in total sales. Its net profit was KRW 11.9 billion .
B. International Expansion History
Nongshim is famous for its great success in the instant noodle market not only in Korea, but foreign market like China, USA, etc. Currently it has been focusing on expanding its business area to premium instant noodl
Sino mean the name of China
BUT
Sino must be used as connected with
a shape accompanied hyphen(-)
The Sino-Japanese War 중일전쟁
Sino phobia 중국인 혐오증
USA recognized Taiwan as the legitimate government and did not maintain diplomatic relations with PRC
The Sino-Soviet split provided an opening
for the U.S. to establish ties with mainlandChinaand establish it as a co
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and FOREVER21 has strong points on accessories. UNIQLO also offers online service, so customer can easily contact their product.
UNIQLO establishes Global R&D system in New York and Tokyo related their product. So they can reflect world trend quickly. Starting with opening UNIQLO in England in 2001, they launch UNIQLO in china, Hong-Kong, Korea, USA, and France. UNIQLO evolve into global brand s