3. Using Need for Uniqueness
As stated above, Veloster has very special design, and it belongs to whole new car-segment, PUV. As a marketer, we need to use this aspect in order to get target market’s interest toward the product. We can have them feel uniqueness by getting this car since the car has whole new concept. Using slogan like “If you buy a Veloster, you’ll be a fashionable and s
The reason that consumers buy laptop computers is varying too. Color, design, weight, and size are also important factors for laptop computers as well as technological function.「2006년 노트북 소비자 동향 분석」, 노트유저, 2006-12-27. (http://noteuser.com/)
In addition to this, as interest of women toward electronic products is more increasing, advertising messages and creative
1. Market situation-Analysis on Domestic Violence
1) couple violence occurrences
According to survey that carried out 2010, couple violence rate of married couple age between 19 and 65 appears 53.8%. More specifically, physical assault rate is 16.7%, emotional violence rate is 42.8%, financial violence rate is 10.1% and sexual abuse rate is 10.4%. Couple violence rate during whole life afte
실물형 인터페이스란 실세계의 물체, 도구, 2차원적인 표면, 3차원 공간 등 실세계의 것, 예를 들면 책이나 연필, 미니 자동차 등을 이용하여 컴퓨터의 입력장치, 즉 디지털 정보를 다루기 위한 인터페이스로 사용하는 것을 말한다. 실물형 인터페이스는 기존의 어떤 인터페이스와도 상당히 차별화된 특
1. 지능장애(Disorder of intelligence)
지능이란 한 개인이 경험을 통하여 배우고 판단을 내리며, 어떤 개념을 활용하여 과거와 현재를 통찰하고 미래를 예측하여 환경에 맞게 자신의 행동을 조절하고 미래를 계획하여 새로운 상황에 적응해 낼 수 있는 능력을 말한다. 대개 IQ 110 이상은 우수,90~110은 보통,90