1. Introduction of the project
1) Purpose of project
Through the project, we want to build extensive knowledge about cruise industry and accounting analysis (common size analysis, comparative analysis, and ratio analysis). We believe that the project makes us accounting experts.
Cruise Industry has grown and continues to grow enormously in scale. It is frequently regarded as a small but sig
of 24% from the previous year. Sony BRAVIA™ for the fiscal year were about 15.2 million units, an increase of 43% from the preceding period. (Sony estimate, as of May 2009)
2) Compact Digital Camera
Sales of Sony’s compact digital cameras decreased 6% of 22 million units in the year 2008. Nevertheless, Sony retained its position with the market share of 21%. (2009)
Sony released a numb
1. introduction of Lam Research Corp.
Lam Research
Supplier of wafer fabrication equipment & services
to the worldwide semiconductor industry
Headquarters located in Fremont, California
Four product lines: etch, deposition, strip, and clean
Recently merged with Novellus Systems
Mission, Vision, Core Value
Mission
Lam Research is dedicated to the success
Analysis of SENS
1) The message of SENS through advertisements under 'It SENS' slogan.
SENS have used concepts of 'Perfection' and 'It SENS' in all advertisements under 'It SENS' slogan. It has tried to deliver the message that "SENS is the perfect laptop computer" by presenting perfect functions of SENS which can fulfill consumer's needs and values perfectly in each advertisements. Thu
of News corp,
Possibility to move for contents of other media companies is very high
Growth rate of demand
Switching cost among the brands
Level of exit barriers
Company acquisitions of outside company
공영방송 BBC에 대한 비판
Criticism of the BBC refers to either disagreement with the BBC or evaluation, interpretation and analysis of the BBC. Criticism for alleged