one’s grasp. Female consumers now tend to closely look at what celebrities carry rather than how their pants look like at red carpet. With the rich distribution channel, consumer perception on luxury handbags has been changed. As handbags are now viewed as fashion statements, female consumers are willing to pay big dollars to get the latest ones. The growth of the luxury market is spurred by c
one channel to purchase golf equipments; off-course shops. After activating e-commerce, some golf shops started to move to online space for many incentives such as reduction in operating costs. Often, price-sensitive consumers used online stores. After the appearance of online discounted stores, off-course shops improved their own existing merits providing custom fitting service as well as experi
become informative era. Thus, the information is very important in order for the economy or the company to succeed. Information system in Nexen helps to build a strategy to help gain competitive advantage. Nexen gathers customer’s information from the feedback, and then develop their input resources to the satisfactory of both customers and suppliers. Therefore, information system plays a great
Ⅰ. Introduction
As our world is called ‘Knowledge-information society’, human resource becomes a major driver of the national competitiveness. Intelligence is one of the most important factors in deciding excellent human resource. Therefore, a country should focus on improving people’s intellectual ability as one way of securing good resource to enhance its competitiveness. We
/ Why should retailers use AR?/
Advertising campaigns can become stronger
Navigation around warehouse area will be easier
Extra information will improve the shopping experience of the customers
Product catalogs can be visualized
A 3D product view will create a selling opportunity
Customers can be encouraged to buy with AR offers
Customers can be lured inside the stores
/ AR in Tourism /