FreeMarkets Online, the innovator of internet auction.
FreeMarkets Online was founded in Pittsburgh in 1995. Pittsburgh had regional benefits; first, they had abundant technical personnel and the labor costs were relatively low. Second, Pittsburgh had prominent technique in manufacturing software. Last but not least, the area where Pittsburgh was located on Midwest of the U.S. was appropriate f
auction 인수 ------------------------------------ 37p
제5절 LG - IBM 간의 합작투자협상----------------------------- 45p
제6절 Hewlett-Packard와 Compaq의 합병 사례--------------------- 53p
※ 국제 기업과 국가 간 협상
현대자동차 - 미 앨라배마주-------------------------------- 67p
폭스바겐 - 중국합작투자---------------------------------- 87p
제3
25% of kiwi market share in the world and 80% of market share(include 참다래) in the korea.
Monopoly of Newzealand’s export
Focus on
agricultural cultivationMart is guaranteedCash Payments
Can save to pay sales commissions.When using the auction
Use the closed channel to implement delivery trade
=> the high share in the market
But, the problem of the subordinate o
옥션
Launched in 1998
Market Share: 40%
# of Members: 17million
First auction site in Korea
UNDERTAKEN IN 2001
BY EBAY
Launched in 2000
Market Share: 50%
# of Members: 15million
NO.1 Internet shopping
mall
UNDERTAKEN IN 2009
BY EBAY
2. COMPANY (SWOT ANALYSIS)
VARIOUS MARKETING STRETAGIES
SUBSIDIARY OF SKT
STRONG MOBILE INFRA
NEWCO