of legitimacy of source and ownership.
2) Terrorism Financing
Terrorist financing is a topic that shot into the limelight after the events of September 11, 2001. Basically, the term ‘terrorism financing’ means any type of financing which is done by terrorists, and that is, just the meaning of words itself. Money Laundering and Terrorism Financing have a lot in common, but Money laund
only medicine
drugstore < large hospital
Transactions with drugstores↓ hard to sell products
Temporary increase in sales due to swine flu
Gift sets
Sponsorship
⇒ Practical sales X, just for temporary period
Small market, low product awareness, limits of distribution
= Online sales promotions
Exhibitions and Expos
⇒ Fail to meet customers directly
of asymmetric information. Universities can spend money earned through donation in an inefficient way because it is difficult for the government and people to know how the university spends contribution and it is hard to monitor university’s behavior. It is called moral hazard. “Moral hazard is a special case of information asymmetry, a situation in which one party in a transaction has more i
Ⅰ. Current status of Korea's marketing channel
After opening of marketing industry in 1996, a variety of new companies began to emerge in South Korea. The rapid growth of discount stores, TV home shopping and Internet shopping make the marketing industry change rapidly. This phenomenon in the marketing market means that marketing firms stick together to achieve the economies of scale. Accordi
I. Introduction
In this set of negotiation, the common goal of the three parties including Best Circuit USA (BCU), Goliath Newspaper Services and Mercury Media was to sign contract for BCU’s advertisement with Mercury. Even though each party’s goals, strategies, and interests were different, it was apparent that all three parties wanted to reach an agreement for the benefit of all three part