of Buyers
High
Threat of Substitute Products or Services
High
The current market for shoes is defined by 4 main categories: casual, athletic, dress, and rugged. Casual shoes account for 52% of the market, and this would include TOMS shoes.
Table 2-2 Details of 5 Force Model
Threat of
New Entrants -It is not technology industry, but capital-intensive industries
- Because it requires
of Culture, Sports, and Tourism(MCST), Korea Tourism Organization(KTO) has pushed through with a project promoting BENIKEA as a mid-low priced tourist hotel chain brand in an effort to create the perfect settings for both domestic and overseas travelers to have comfortable rest, relaxation, and refreshment with excellent services in superb facilities at reasonable prices.
Creationof BENIKEA
of country dimension is lacked.
As being Knowledge information Society, motive power of economy and society’s development is changing from capital to Human Resource. As motive power of development of economy and society, Importance of knowledge and technology is being enlarged, Cycle ofCreation and Extinction has being contracted. It’s main feature of knowledge information society.
Mos
Definition ofSocial Media
General Definition of ‘Social Media’
“Social Media is a group of internet-based applications that build on the ideological and technological foundations of Web 2.0 , and that allow the creation and exchange of User Generated Content”
Andreas M. Kaplan et al. (2009)
Includes collaborative projects, blogs, content communities, social networking sites, virt
■ Diverse Aspects
Ⅰ. Political Environment
The political structure of a country inevitably affects the way a business operates, as it is the political regime that will enact laws, sets regulations and policies.
Singapore's parliamentary democracy system is well known for creating a stable and orderly government. The government provides first-rate efficiency and excellence in the p