< Chapter 1. Introduction >
1. Necessity of Design system
현재 일반적으로 사용하고 있는 휠체어는 손을 사용하여 움직일 수 있게 되어있거나, 손으로 버튼을 조작하여 움직이는 전동휠체어가 대부분이다. 그러나 루게릭병을 앓아 근육의 꾸준한 사용을 필요로 하는 환자나 장애인은 기존의 휠체어를 사용하기보
design은 시장 및 고객에 대한 조사와 이해를 통해 제품을 디자인 하는 것으로, 무엇보다도 고객 욕구에 대한 이해와 관계 형성이 가장 중요하다.
고객에 대한 이해는 고객이 진정으로 원하는 것이 무엇인지를 파악하고 고객이 처한 기술, 시장, 문화적 환경에 대한 이해를 바탕으로 하며 이를 ‘문화적
driver market. Especially, because clubs have huge effect on its driving distance, manufacturers tried to develop technologies that can increase distance. Yet, due to problems derived from golf field capacities and excessive reliance on equipments, USGA and R&A decided to restrict by limiting club sizes and weights. Because of these regulations on clubface design, firms that suffered in different
Polo Ralph Lauren is American fashion designer Ralph Lauren`s luxury lifestyle company.
Polo Ralph Lauren specializes in high-end casual/semi-formal wear for men and women, as well as accessories, fragrance, and housewares.
Ralph Lauren is one of the largest fashion designer/retailers in the United States, with sales almost reaching four billion dollars per year.
The brand was launched in
So, luxury handbag makers should design their products in a way that could highlight the characteristic of their brand the most. If Chanel had designed their handbags making its pattern hidden or hard to see, it will probably appeal less to consumers. This is why luxury handbag makers should focus on differentiating their brands from others to prevent frequent brand switching. This can be don