My assessment
I think Toyota understands very well balance between product differentiation and cost leadership. First, it noticed the desire for personal mobility and the impact on finite resources. Therefore, it has been able to make its product development to make it efficiently and through this effort it has achieved next steps. That is, Toyota pursues a combined cost leadership a
of requiring “something” and whether change the motivational state current to desire. As we can see in Ms.Green’s advertisement, it removes the perceived discrepancy. M&M’s is targeting female consumers through Ms.Green. Wanting to change consumers’ perception that the chocolate is not that dark and heavy, they also induce female consumers to perceive M&M’s chocolate is most high qual
of the marketing which is determined by various institutions and individuals.
1) Definition of the marketing
*Institution of the U.S.
1960 : Marketing is firm’s activity which makes products and services flow from producer to consumer.
1985 : Marketing is the process of performing price setting, promotion, and an idea for having trades which can satisfy objects of individual and or
of the world’s exports of services, 6% of overall exports of goods, and is the basis of the service culture in many societies.
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Countries such as China have shown they are willing to spend in excess of £65 billion to boost their tourist industry.
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By encouraging tourism there is the potential to create a real positive economic impact, a particularly desirable idea considerin
of Fashion Industry
1) Present state of fashion industry
There are large numbers of brands in fashion industry now. There are so many brands that currently exist in the present and so many characteristics as well. All things are different; Style, target audience, price, etc. The peculiarity is, not only in military hierarchy, but also there is a rank between fashion brands. From luxury brand to