device industry in China was valued at $15 billion in 2009, accounting for more than 5% of global medical device industry and by 2016, due to the increase in patient pool and improving healthcare infrastructure, there will be an increase in health expenses and awareness and affordability up to $25 billion.
Currently, developed country has ratio of 1:1.9 for medical equipment industry against
developments in IT and communication technology mean that consumers now require a host of different multimedia devices. LG is on hand to ensure that they have the products and services they need to access information without space and time restrictions.
* Home Entertainment
- LG's digital display products have a customer-oriented design and use cutting-edge technology. This divi
addition, LG's Promise represents our promise to the people, the planet, and prosperity.
1. Main Product
* Mobile Communications
- Recent developments in IT and communication technology mean that consumers now require a host of different multimedia devices. LG is on hand to ensure that they have the products and services they need to access information without space and time restrictions.
and in 2010s, there are three main channels which are PC, TV and Mobile device. The only after 10 years, many things will be exchanged.
2.5 Cooperation and competition between existing media companies and IT companies
①Existing media company
Abc – From 2005, abc broadcasting company initially sold broadcasting through itunes Among US major broadcasting company, so abc led to transfo
developed and developing countries.
By releasing various products for appropriate times and places, Nokia spreads assault marketing. In fact, it has hundreds kind of product and sells different product suited for each market. Especially Nokia shows strength in emerging market like China. For example, Nokia priced its lowest-end phone at just $45, however customers do not even recognize it as a