Ⅰ. 개요
평가라고 하는 것은 인간이 보다 나은 상태로 변화를 위한 동경과 신념을 가지고 가치 창조의 활동을 행할 때 필연적으로 뒤따르는 비판적 사고의 과정이다. 그러므로 평가의 중요성은 바로 이와 같은 일련의 가치 창조를 위한 인간의 노력에서 찾을 수 있다. 즉 인간이 하나의 행동의 결과
system by learning. Amazon not only broad their retail ventures but strengthen the customer-friendly features which would enhance its revenue.
(2) The Business-level Strategy
Use of Resources
Resource of Amazon is an intangible asset such as employee, knowledge, and brand name. Amazon gains employees from established businesses in the middle of acquisition process, and transfer to Am
System
Nike Korea operates under a shared-goal system. The company establishes one big-picture goal. Once the company’s goal is established, the planning department maps out the directions and strategies for reaching this goal. Each department, then, set its goals to be contingent with the company’s big-picture goal.
Nike Korea implements a decentralized system, granting autonomy to it
differentiation format. As a result, the communication between upper side and lower side of structure did not flow properly and even formal athletic meetings, get-together, discussions are conducted separately according to department.This communicational severance caused lack of overall plan of entire organization and models through the service process, the systematical problem.
#1- 2 High rate