Introduction
Original camera industry (before Mirrorless Camera) was divided into two major categories which are compact camera and DSLR (Digital Single Lens Reflex). Their features were so different that customers were also divided and had different trends. Recently, the compact camera market is rapidly decreasing even with the situation where DSLR market is slowing going up. The compact camera
Introduction
Original camera industry (before Mirrorless Camera) was divided into two major categories which are compact camera and DSLR (Digital Single Lens Reflex). Their features were so different that customers were also divided and had different trends. Recently, the compact camera market is rapidly decreasing even with the situation where DSLR market is slowing going up. The compact camera
digital technology makes it possible to create and efficiently distribute all forms of content and information in digital format. Widespread Internet penetration, combined with digital technologies, permits anyone with these tools at their disposal to easily make a potentially unlimited number of copies of content without any degradation in quality and to distribute a single copy to an unlimited
Single Lens Reflex).
◎ Nikon neglected the necessity of developing their own digital photo engine(program and electric module inside the camera) and depended on Sony for their image processor, whereas Canon concentrated to develop their unique imaging engines and chipset.
◎ In 2004 Nikon issued F6, the last Film SLR. The market, however, already flowed to the digital. Later it is analyzed
/ Why should retailers use AR?/
Advertising campaigns can become stronger
Navigation around warehouse area will be easier
Extra information will improve the shopping experience of the customers
Product catalogs can be visualized
A 3D product view will create a selling opportunity
Customers can be encouraged to buy with AR offers
Customers can be lured inside the stores
/ AR in Tourism /