of personal computers grows 30-40% every year which leads to a conclusion that at the end of year 2010, the number of PCs will exceed 40,000,000. In addition, the usage of mobile phones has reached to 62% of the population.
2. Malaysia
- Demographical perspective
-The population in Malaysia is 28,650,000. 50.4% of the population is Malaysians, 23.7% are Chinese, 11% are natives and 7.1%
except start-up companies. So, we decided to enter the overseas market.
ⅱ. Advertisement Strategy
We decided to make Super Junior to advertise our product. According to Balance Theory, a person who likes Super Junior will also like our product because they advertise our company. As we looked at this point, Super Junior is now our advertisement model. It has quite effective perspective.
of the market which doesn’t have hostile to the Korean
Create added value with CF, Drama, Game industry
Foreign country entry in the beginning (Age 13)
Proficient in singing
Living with natives, learning foreign language
Year 2002, first regular album
Fluent in English, didn’t inform nationality
Culture product’s elaborate plan
China entry planned
of the entire beverage market, the changing health-consciousness attitude of the market could have a serious effect on Coca Cola. This definitely needs to be viewed as a dominant threat. Another possible issue is the legal side of things. There are always issues with a company of such supreme wealth and popularity. Somebody is always trying to find fault with the best and take them down. Coca Col
of global market)
This department take charge of exportation into China, Southeast Africa, Europe. This department have sells the products to Korean in Abroad, now they trying to access to the natives.
2. Marketing strategy of Somang cosmetic
2.1 Survey of Somang Brands' recognition
of Recognition Survey>
- The reason of this recognition investigate
We condu