2. Evolution of IT Infrastructure: 1950~2007
범용 메인프레임 및 미니컴퓨터 시기: 1959~ 현재
-1965년, IBM 360시리즈→ 상업용 메인프레임 컴퓨터 발전
-중앙집중화 된 메인프레임과 연결된 수천 개의 온라인 원격
터미널을 지원할 정도로 강력해짐
기반구조 요소의 대부분을 하나의 하드웨어 및 소프트웨어
Technology Trends listed DRM as one of the 10 most important technology trends.
2. Emergence of DRM
The Internet’s global reach enables the transmission of content on an unprecedented scale. At the same time, cheap, abundant digital technology makes it possible to create and efficiently distribute all forms of content and information in digital format. Widespread Internet penetration, combi
technology and continued innovation serve the company's mission of "organizing the world's information and making it universally accessible and useful."
2. External Analysis
2.1 External Environment Summary
There are some external issues, first thing is growth of emerging market. Many developing countries like China, Brazil, India etc are growing rapidly, so that countries are very attract
emerging market like China. For example, Nokia priced its lowest-end phone at just $45, however customers do not even recognize it as a low-price mobile phone manufacturer. Instead, most customers view it as a firm which produces advanced phones.
Nokia also tries to keep a good brand image in developed country so that it sells high price, high-end product in that market. Its strongholds are Eur
표준 IP(Internet Protocol) 사용- 네트워크 연결
교육(.edu), 비즈니스(.com), 비영리 단체(.org),
정부기관(.gov) 등 다양한 네트워크로 구성
이메일, 온라인 채팅, 자료 전송, 동영상 재생,
인터넷 음성망(VoIP), 월드와이드웹(www) 접속
전자서비스와 전통서비스: 핵심요소/보조요소
핵심요소: 제품