I-1. Reason for Selection (Current Market Situations)
SNG's market scales continue growing up rapidly, 76,000,000 U.S dollars in 2008 will grow up more than 10 times in 2 years. it is expected to reach 826 million U.S. dollars in 2010. and it represented to increase about 30% than last year.
I-2. Research Subject
Hypothesis
SNG has several problem in present and would happe
Chapter 03 Developer's organization and Marketing
1. Hotel Company Plan for Development
(1) Developers
The developer is the person or organization who initiates a project, bringing together the various resources needed to carry it out.
The extent of direction by the developer varies considerably depending on experience and the resource of expertise available.
Public agencies and e
“All human beings have a need for Phatic communion (Malinowski, 1923)
Focuses on how people explain the causes of their own successes and failures
Very personal, egoistic nature of SLA
Learners take on a new identity with their newly acquired competence
→ SLA involves some degree of identity conflict
Guiora et al. (1972):
a direct relationship between inhibition
and pronunciatio
enjoyment level is impossible. But, because Brazil is the Europe emigration country, image of the culture is similar with Europe.
Among whole Brazil population, population who get income of general Britain level and consumes is investigated to about 30 million people. Brazilian culture industry depends on most income.
FILM INDUSTRY
Brazil was the first to introduce the movie 1896 the Fren
directly. So, we use mass media to promote the city, but we just invite them to our city.
Financial
our marketing goal is 12million visitors until 2012. When we reach that much visitors, they might create circulation system, and the people around the world, visit our city more often.
1. Introduction
Our group’s topic is ‘Seoul city tourism’. We select this topic because we decide tha